• About
  • Advertise
  • Contact
Saturday, August 2, 2025
  • Login
Vital News
  • Frontpage
  • Business
  • Economy
  • Politics
  • National
  • Opinion
  • Sports
  • More
    • Crime
    • Judiciary
    • Security
No Result
View All Result
  • Frontpage
  • Business
  • Economy
  • Politics
  • National
  • Opinion
  • Sports
  • More
    • Crime
    • Judiciary
    • Security
No Result
View All Result
Vital News
No Result
View All Result
Home Business

Dangote Cement’s Past Consumer Promo Winners Recount Gains

Vital News by Vital News
July 4, 2022
in Business, Uncategorized
0
Share on FacebookShare on Twitter

Lagos – Past winners of the Dangote Cement consumer promo have commended the company’s management for the positive economic and social impact of the promo on their livelihoods and wellbeing.

Some of the winners, who spoke on the impact of the cars and millions of Naira won during the previous seasons, described the promo as a big relief and a crucial palliative that lessened the negative impact of the COVID-19 pandemic which had then shut down the whole world.

More than 450 consumers had emerged either as instant millionaires or owners of brand new car prizes, while others won hundreds of tricycles among other attractive prizes during the Season 1 and Season 2 of the consumer promo.

The star winners across Nigeria who were presented with brand new saloon cars or one million naira as prizes, commended the cement manufacturing giant and its Chairman, Aliko Dangote for transforming their lives for the better.

Some of the excited winners, who were contacted by telephone, recalled how they initially thought it was a dream until they were later presented with their various prizes in the full glare of the public.

RelatedStories

Dangote Cement Set To Commission 3Mta Grinding Plant In Côte d’Ivoire

Dangote Says Tinubu’s Economic Policies Working, Reviving Private Sector

Aliko Dangote Retires From Dangote Cement Plc

Gov. Ododo Inspects Ultra- modern Market, Three Other Ongoing Projects In Lokoja

They said their winnings had enriched their lives and livelihoods, and hailed the sincerity of Dangote Cement in handing over the cars to them.

A winner, Mr. Clement James of Marble Construction, Kaduna State who won a brand new car during the last Dangote Cement promo said the prize has enhanced the profitability of his business.

According to him, the car has assisted his company in marketing Dangote Cement products within and outside Kaduna.

“We have been using the car to meet clients and customers’ needs in and around the state. This has further increased our customer base and boosted our profitability,” he stated.

James pointed out that the car gift has showcased Dangote’s interest in human empowerment.

“The truth is that the car gift has made people to understand that Dangote is not only interested in making profits, but also highly interested in impacting lives of both customers and consumers of its products.

“Before now, we only hear of how much Dangote contributes to empowerment and we had not experienced it personally.

With the Dangote Cement promo, we were able to feel the impact directly. It now boosts the confidence of consumers on the company’s products,” he added.

Another past winner, Emmanuel Boye, Managing Director of Awuley Investment Limited, Abuja said the branded car prize his company won has become a source of advertisement for Dangote Cement and its products as people are now becoming more aware of these quality products.

“The prize has increased customers’ behavior in a positive way. The truth is that many people in our locality now have more confidence in us that we are selling high quality cement products.

“The branded car has made customers to believe that we are not selling counterfeit re-bagged products because they have seen something to confirm that we are getting the product directly from the company’s factory.

“So, our sales volume has greatly improved in the past two years,” Boye added.

Apart from the car prizes, some other consumers especially those who won star prizes of a million naira each during the promo said they used the cash to expand their businesses.

Mr. Nsikan Emmanuel from Calabar, Cross River State who was one of the one million Naira prize winners said, “The Dangote Cement sales promotion was a nice technique that attracted consumers to purchase more of Dangote Cement, and they have thus continued to patronise the product. Dangote is the top cement company in Nigeria that produces quality cement at affordable price.”

Another winner, Yahaya Isah Abdullahi from Kano State, said he used his million naira cash prize to expand his business.

According to him, he now buys more bags of cement for sale rather than depend on credit grants from distributors.

Abdullahi said he has more capital to run his business, all thanks to Dangote Cement and its promo.

For Mr. Edet Udeme of Delta State who also won one million naira, he said he used part of the money to expand his business and another part to purchase a motorcycle for customer contact and product distribution. 

He said the motorcycle has enhanced his mobility and enabled him to reach out to more consumers of Dangote Cement products.

“I want to thank Dangote Cement for impacting the lives of consumers through the cement promo. It will be good to see more of such promos in the future,” he said.

Speaking on the promos, Group Chief, Branding and Communications Officer, Dangote Industries Ltd, Mr. Anthony Chiejina explained that the company’s decision to launch the promos for the consumer aligns with its vision and mission to enhance the lives of the people by helping to provide their basic needs.

“This strategy is in tandem with the quality of our exceptional products, in line with our brand promise,” he said.

According to Chiejina, the timing of the promo, two years ago, was very strategic, as the world was feeling the pains of the COVID-19 pandemic and the management thought it was good to come to the aid of its loyal customers by rewarding them via the promo.

“When Dangote Cement came out with Bag of Goodies Season 2 themed Spell Dangote and Win a Million Naira promo in 2020, it had one thing in mind, which is to give back to the consumers of the product and impact as many lives as possible.

“Two years after the promo, the company can confidently attest to the fact that it has been able to contribute positively to the lives, wellbeing and businesses of its consumers.

“The mega promo, which produced hundreds of winners across the country, assisted in mitigating the effect of the COVID-19 pandemic on consumers and dealers of Dangote Cement,” Chiejina added. (vitalnewsngr.com)

Tags: cementDangotepromowinners
Previous Post

Embalo, Guinea Bisau President is ECOWAS new Chairman

Next Post

Banditry : Matawalle establishes Community Protection Guards

Vital News

Vital News

RelatedStories

Dangote Cement Set To Commission 3Mta Grinding Plant In Côte d’Ivoire
Business

Dangote Cement Set To Commission 3Mta Grinding Plant In Côte d’Ivoire

July 30, 2025
Dangote Says Tinubu’s Economic Policies Working, Reviving Private Sector
Business

Dangote Says Tinubu’s Economic Policies Working, Reviving Private Sector

July 27, 2025
Aliko Dangote Retires From Dangote Cement Plc
Business

Aliko Dangote Retires From Dangote Cement Plc

July 25, 2025
Gov. Ododo Inspects Ultra- modern Market, Three Other Ongoing Projects In Lokoja
Business

Gov. Ododo Inspects Ultra- modern Market, Three Other Ongoing Projects In Lokoja

July 24, 2025
Africans In Position To Develop Africa, Dangote Tells Global CEOs
Business

Africans In Position To Develop Africa, Dangote Tells Global CEOs

July 14, 2025
Next Post

Banditry : Matawalle establishes Community Protection Guards

Experts say high inflation rate responsible for decline in living standards of Nigerians

Kaduna APC governorship Candidate picks Balarabe, incumbent Deputy Governor as running mate

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Follow Us

Recommended

FGN/IFAD-VCDP Trains Kogi Farmers On Dry Season Rice Farming

3 years ago
Sokoto-Badagry Superhighway : A New Dawn for Nigeria, Say Kwara, Niger Governors

Sokoto-Badagry Superhighway : A New Dawn for Nigeria, Say Kwara, Niger Governors

1 year ago

OPC, Cow Dealers Clash Leaves 4 Dead in Kwara

3 years ago

National Mosque, Ecumenical Centre Lit In Blue, Orange To Raise Cancer Awareness

2 years ago

Instagram

    Please install/update and activate JNews Instagram plugin.

Categories

  • Agriculture/ Water/ Mineral
  • Aviation
  • Business
  • Crime
  • Culture
  • Economy
  • Education
  • Entertainment
  • Environment
  • Football
  • Foreign
  • Gender
  • Health
  • Judiciary
  • Labour
  • National
  • News
  • Oil & Gas
  • Opinion
  • Opinion
  • Politics
  • Power
  • Religion
  • Security
  • Sports
  • Transport
  • Uncategorized

Topics

Abiodun Abuja APC arrest Atiku Bandits Bello Benue Buhari CBN cement Court Dangote death dies drugs Economy EFCC Election elections FG gunmen Hajj INEC Kano kidnap Kill Kogi Kwara Lagos NDLEA Niger Nigeria Ododo Ogun Oyo PDP Police Power refinery rescue road Security students Tinubu
No Result
View All Result

Highlights

Hafsoh Killer, Abdulrhaman Bello To Die By Hanging, Court Discharges, Acquits 4 Others

FG Seeks Partnership With Dangote Cement To Bridge Housing Gap

Canada Announces Plan To Recognise Palestinian State By September

Governor Alia Dissolves Benue Executive Council, Appoints New Chief of Staff

Dangote Cement Set To Commission 3Mta Grinding Plant In Côte d’Ivoire

Abdulrahim Thanks Governor Ododo Over Appointment as Governing Council Chairman Of Kogi College Of Nursing

Trending

NUC Team Pays Revalidation Visit To FUOYE, Lauds Visible Transformation Of Distance Learning Institute
Education

NUC Team Pays Revalidation Visit To FUOYE, Lauds Visible Transformation Of Distance Learning Institute

by Vital News
August 1, 2025
0

A delegation from the National Universities Commission (NUC) has paid a revalidation visit to the Distance Learning...

Work Ongoing To Re-Erect Three Towers Along Kainji-Birnin Kebbi Transmission Line – TCN

FG Awards Contracts Worth N68.7bln For Power Projects In Universities, Teaching Hospitals

July 31, 2025
Ododo Applauds President  Tinubu, Minister Of Works Over Ongoing Reconstruction, Expansion Of Abuja–Lokoja Highway

Ododo Applauds President Tinubu, Minister Of Works Over Ongoing Reconstruction, Expansion Of Abuja–Lokoja Highway

July 31, 2025
Hafsoh Killer, Abdulrhaman Bello To Die By Hanging, Court Discharges, Acquits 4 Others

Hafsoh Killer, Abdulrhaman Bello To Die By Hanging, Court Discharges, Acquits 4 Others

July 31, 2025
FG Seeks Partnership With Dangote Cement To Bridge Housing Gap

FG Seeks Partnership With Dangote Cement To Bridge Housing Gap

July 31, 2025
ADVERTISEMENT
Vital News

Vital News is an online newspaper with a mission to uphold professional journalism by reporting and publishing only facts and figures-based news reports across Nigeria and beyond.

Recent News

  • NUC Team Pays Revalidation Visit To FUOYE, Lauds Visible Transformation Of Distance Learning Institute August 1, 2025
  • FG Awards Contracts Worth N68.7bln For Power Projects In Universities, Teaching Hospitals July 31, 2025
  • Ododo Applauds President Tinubu, Minister Of Works Over Ongoing Reconstruction, Expansion Of Abuja–Lokoja Highway July 31, 2025

Categories

  • Agriculture/ Water/ Mineral
  • Aviation
  • Business
  • Crime
  • Culture
  • Economy
  • Education
  • Entertainment
  • Environment
  • Football
  • Foreign
  • Gender
  • Health
  • Judiciary
  • Labour
  • National
  • News
  • Oil & Gas
  • Opinion
  • Opinion
  • Politics
  • Power
  • Religion
  • Security
  • Sports
  • Transport
  • Uncategorized

© 2022 Vital News - . All Rights Reserved.

No Result
View All Result
  • Frontpage
  • Business
  • Economy
  • Politics
  • National
  • Opinion
  • Sports
  • More
    • Crime
    • Judiciary
    • Security

© 2022 Vital News - Vital News by Vital News.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In